Key Points
- Principality Building Society has made arrangements for financing with Cardiff developer TVE Group for the redevelopment of vacant office floors at Windsor Court on Queen Street.
- This will result in The Crest on Windsor, which is a student accommodation development.
- The number of beds available in the initial report varies among sources: Insider Media and The Intermediary mention 96 beds, and even Principality Building Society’s own announcement mentions 96 beds; both say capacity can go up to 113.
- Facilities are meant to have social spaces, lounges, a gym, a games room, laundry facilities, and bike storage.
- The team consists of TVE Group, Intelle Construction and Expedite.
- Sam Rutley, CEO of TVE Group, mentioned that the development will come into the market in Summer 2027.
- James Ford, Senior Portfolio Manager of Principality, called TVE a long-time customer and appreciated the construction experience of the project team.
- Principality mentions Cardiff, with its two universities – Cardiff University and Cardiff Metropolitan University, needs accommodation for students.
Cardiff (Wales Times) October 27, 2026 – Principality Building Society has agreed a funding arrangement with uk/local/cardiff/">Cardiff-based developer TVE Group to convert vacant office floors at Windsor Court on Queen Street into purpose-built student accommodation, in a scheme named The Crest on Windsor.
- Key Points
- What Will The Crest on Windsor Include?
- Why Is Principality Funding the Scheme?
- What Has TVE Group Said?
- How Many Student Beds Will Be Created?
- Where Is Windsor Court Located?
- Why Does Cardiff Need More Student Housing?
- What Is the Project’s Reported Value?
- When Will the Development Open?
- Background of the Development
- Prediction: What It Means for Cardiff Students and Landlords
As reported by Insider Media, the redevelopment will bring vacant office space back into use in the heart of Cardiff and create a student housing scheme with 96 beds initially, with the potential to increase capacity to 113 beds.
What Will The Crest on Windsor Include?
The development is designed to provide student bedrooms alongside a range of shared amenities. According to Principality’s commercial announcement, these include social and lounge areas, a gym, a games room, laundry facilities and bicycle storage.
Insider Media reported that the scheme will feature the same facilities, describing them as shared amenities intended to support the student living environment.
The project will be delivered by TVE Group, Intelle Construction and Expedite. Insider Media identified the three organisations as the project team, while Principality said the arrangement brings together development, contracting and project-delivery expertise.
Why Is Principality Funding the Scheme?
Principality Commercial has provided investment funding to TVE Group to support the Windsor Court redevelopment. The building society said the funding will help transform vacant office floors into The Crest on Windsor.
As reported by Insider Media, James Ford, senior portfolio manager at Principality Building Society, said: “We are delighted to continue supporting a longstanding customer in Sam Rutley, whom the Society has built a strong and trusted relationship over many years.”
Ford also welcomed Nigel and Neil, whose construction expertise and track record in delivering developments across Wales, he said, strengthen the team. He added that Principality looks forward to supporting their continued success as the project progresses.
What Has TVE Group Said?
Sam Rutley, chief executive of TVE Group, said he was proud to deliver the redevelopment alongside his father, John, and experienced local companies.
As quoted by Insider Media, Rutley said: “With Principality’s funding, The Crest on Windsor development will transform vacant city-centre offices into a high-quality, purpose-built student community. We look forward to bringing this ambitious scheme to market in Summer 2027.”
The Intermediary carried the same statements from Rutley and Ford in its coverage of the funding agreement, published on October 26, 2026.
How Many Student Beds Will Be Created?
The reported bed numbers are consistent across the available sources. Insider Media stated that The Crest on Windsor will provide 96 beds, with potential to increase capacity to 113.
The Intermediary likewise reported 96 student beds, with potential capacity of 113.
Principality’s own announcement says the development will provide 96 student beds, with the potential to increase to 113.
The difference in the earlier draft appears to have been an error rather than a discrepancy between sources; the initial capacity is consistently reported as 96 beds.
Where Is Windsor Court Located?
Windsor Court is on Queen Street in Cardiff city centre, at the junction with Windsor Place. A Savills marketing document for the building lists its address as 109–119 Queen Street, Cardiff, CF10 2BH, and describes its position at the corner of Windsor Place and Queen Street.
The location places the proposed student accommodation close to Cardiff’s main retail area and transport links, according to the Savills document.
Why Does Cardiff Need More Student Housing?
Principality said Cardiff is home to Cardiff University and Cardiff Metropolitan University and faces a shortage of student accommodation. It added that developments of this kind can play a role in increasing city-centre supply.
Cardiff University’s own accommodation information says that some postgraduate taught students, including those starting courses in January, may need to book private accommodation because university residences cannot guarantee places for all UK postgraduate students.
The announcement does not state which universities The Crest on Windsor will serve, nor does it disclose rent levels, room types or allocation arrangements.
What Is the Project’s Reported Value?
Barbour ABI’s list of top construction projects in Cardiff for 2026 lists Windsor Court, 109–119 Queen Street, as a student accommodation project with an estimated value of £8.46 million and an October 2026 start date.
Neither Principality, TVE Group, Insider Media nor The Intermediary disclosed the value of Principality’s funding agreement in the reported announcements.
When Will the Development Open?
TVE Group expects to bring The Crest on Windsor to market in Summer 2027, according to Rutley’s statement reported by Insider Media and The Intermediary.
No completion date, lettings timetable or operator details were included in the available reports.
Background of the Development
Windsor Court has previously been marketed as high-quality office accommodation. A Savills brochure described an available second-floor suite of 601.08 square metres, or 6,470 square feet, with lift and stair access, communal areas and five secure basement parking spaces.
The building’s conversion forms part of a wider pattern of office-to-residential redevelopment in city centres, although the current reports do not provide planning-history details or confirm whether further floors or extensions form part of the approved scheme.
Principality’s announcement frames the project as a response to Cardiff’s student-housing shortage, while TVE Group presents it as the reuse of vacant city-centre offices for a purpose-built student community.
Prediction: What It Means for Cardiff Students and Landlords
For students, The Crest on Windsor could add centrally located, purpose-built accommodation ahead of the 2027–28 academic year, potentially increasing choice in a city where Principality identifies a supply shortage.
For private landlords and existing purpose-built student accommodation operators, an additional 96-bed scheme, potentially rising to 113 beds, may increase competition for student lettings in the city centre. The effect will depend on pricing, room type, university partnerships and the pace at which the development is let.
For Cardiff’s commercial property market, the scheme signals continued investor interest in repurposing vacant office space. If completed as planned in Summer 2027, it could encourage further consideration of underused office buildings for residential or student uses, though each scheme would still depend on its own funding, planning and market conditions.
