Key Points
- The theft of perfumes, including premium brands, valued at over £100,000 took place at an industrial unit in Rumney, Cardiff.
- This theft took place at the Wentloog Industrial Estate between 9pm Friday 21st August and around 3am on Saturday 22nd August.
- Boxes of perfumes, including the Aqua di Parma and Marc Jacobs’ Daisy line were stolen according to South Wales Police.
- According to officers, the suspects are believed to have parked their vehicle on Wentloog Avenue before accessing the location.
- South Wales Police stated that there have been extensive enquiries made and now the police is seeking the public’s help.
- CCTV, dashcam footage or any information can be provided through the South Wales Police website, through 101 or even anonymously via Crimestoppers on 0800 555 111.
Cardiff Police (Wales Times) September 22, 2026 — More than £100,000 worth of perfume, including luxury fragrances, has been stolen from an industrial unit on uk/local/cardiff/">Cardiff’s Wentloog Industrial Estate, prompting South Wales Police to appeal for public help.
The force said the burglary took place at a unit on the estate in Rumney between 9pm on Friday, August 21, and around 3am on Saturday, August 22. As reported by the South Wales Argus, burglars broke into the premises and removed boxes of fragrances.
Which perfumes were stolen?
South Wales Police said the stolen stock included products from Aqua di Parma and Marc Jacobs’ Daisy range. The force did not publicly provide a full list of brands, quantities or individual product values in the reported appeal.
WalesOnline reported that the goods taken included “high-end fragrances,” while the South Wales Argus described the stock as designer perfume. Both outlets attributed the details to South Wales Police.
What police said about the investigation
A South Wales Police spokesperson said: “More than £100k worth of perfume has been stolen from an industrial unit.”
The spokesperson added: “Extensive enquiries have already been conducted, and officers are now making a public appeal for information.”
The police statement, as carried by the South Wales Argus, said the appeal related to the burglary at the industrial unit and the theft of the perfume.
How did the suspects access the site?
Officers believe the suspects parked a vehicle on Wentloog Avenue before entering the site. The detail was included in appeals reported by both the South Wales Argus and WalesOnline.
Police have not named any suspects, said whether more than one vehicle was involved, or disclosed how entry was gained to the unit. The available reports do not state whether anyone was injured during the incident.
How can witnesses help police?
South Wales Police is asking anyone who may have CCTV, dashcam footage or information that could help identify those responsible to come forward.
People with information can contact the force through its website, call 101, or provide information anonymously to Crimestoppers on 0800 555 111. Anyone contacting South Wales Police has been asked to quote reference 2600275426.
WalesOnline’s live coverage, credited to Lois McCarthy, also carried the appeal and advised that people should call 999 in an emergency.
What has not been confirmed
The police and media reports do not identify the business affected, say whether the stolen perfumes have been recovered, or confirm any arrests. They also do not provide a precise breakdown of the £100,000 valuation or confirm the exact number of boxes taken.
Background of the development
Wentloog Industrial Estate is an industrial area in Rumney, in the east of Cardiff. The reported burglary occurred over roughly six hours overnight between Friday, August 21, and Saturday, August 22, according to the police information published by local outlets.
South Wales Police launched the public appeal almost a month after the incident, stating that extensive enquiries had already been conducted. The appeal seeks CCTV, dashcam and witness information that may assist officers in identifying those responsible.
Prediction: What this could mean for Cardiff businesses
For businesses operating on Cardiff industrial estates, the reported theft may increase attention on overnight security, stock storage and vehicle movement around sites. The police appeal could also encourage nearby residents, drivers and businesses to review CCTV or dashcam material from the specified date and time.
For perfume retailers and consumers in south-east Wales, the case may lead to greater caution around unusually cheap luxury fragrances offered through unofficial channels. However, no connection between this burglary and any resale activity has been confirmed by police or the reporting outlets.
