Adam Trowbridge Named President of SuperSprings International 2026

Key Points

• Adam Trowbridge has been named the president of SuperSprings International (SSI), taking effect on 1 November 2026.
• Meanwhile, Gerry Lamberti remains the chief executive officer of the company.
• Trowbridge joined SSI in June 2025 and played an important part in streamlining the organization and cutting down costs.
• According to SSI, it all resulted in an increase in sales and profitability.
• In his new position, Trowbridge will be responsible for overseeing the operations of the company and implementing its strategy of growth.
• Some of the areas of focus will include adding new products and increasing penetration into different markets.
• With over 20 years of experience in leadership positions in manufacturing, automotive, and consumer goods, Trowbridge previously served as the chief operating officer at Westin Automotive, as well as in Transamerican Auto Parts and 4 Wheel Parts.
• This information has been reported by THE SHOP staff on 16 October 2026.

Wales (Wales Times) October 17, 2026- SuperSprings International has promoted Adam uk/local/cardiff/trowbridge/">Trowbridge to president, effective 1 November 2026, while Gerry Lamberti remains chief executive officer. The company said the appointment recognises Trowbridge’s operational and commercial contributions since joining the business in June 2025.

Who is Adam Trowbridge and why has he been promoted?

SuperSprings International, an automotive suspension and vehicle-upfitting company, announced the promotion of Adam Trowbridge to president on 16 October 2026. According to THE SHOP, the appointment takes effect on 1 November 2026, with Gerry Lamberti continuing as CEO.

As reported by THE SHOP staff, SSI said Trowbridge joined the company in June 2025. Since then, he has streamlined operations, identified cost-saving opportunities and aligned teams across the organisation, contributing to improvements in revenue and profitability.

In a statement included in the company announcement, Lamberti said:

“Adam has made a meaningful impact since joining SuperSprings.”

He added that Trowbridge had “helped improve how we operate and brought our teams together around shared priorities.”

Lamberti said the promotion recognised Trowbridge’s contributions and the company’s confidence in his ability to support continued growth.

What will Trowbridge oversee as president?

Trowbridge will be responsible for SSI’s day-to-day operations. He will also lead strategic growth initiatives intended to expand the company’s product range, increase market penetration and scale the business for future expansion.

The appointment places operational leadership with Trowbridge while Lamberti remains CEO. THE SHOP reported that the company did not announce any change to Lamberti’s role or indicate that the promotion would affect its existing leadership structure beyond Trowbridge’s new responsibilities.

What experience does Adam Trowbridge bring?

SSI said Trowbridge brings more than 20 years of leadership experience across manufacturing, automotive and consumer goods. Before joining SuperSprings International, he served as chief operating officer at Westin Automotive, where he oversaw multiple business units covering product development, operations and manufacturing.

He previously spent nearly two decades at Transamerican Auto Parts and 4 Wheel Parts. During that period, he held leadership positions across finance, supply chain, operations and brand management.

THE SHOP reported that this background spans both operational management and commercial functions, including finance, supply chain, product development, manufacturing and brand management.

What did SuperSprings International say about its performance?

The company said Trowbridge’s work since 2025 had helped improve operational efficiency and profitability. According to the announcement reported by THE SHOP, SSI credited him with identifying cost-saving opportunities and bringing teams together around shared priorities.

SSI did not publish specific financial figures, revenue targets or profitability data in the announcement. The company described the improvements as contributions to revenue and profitability rather than providing detailed performance metrics.

Why does the appointment matter for SuperSprings International?

The promotion signals continuity at the top of SSI, with Lamberti remaining CEO and Trowbridge taking on a broader operational and strategic remit. The company has framed the move as part of its plan to expand its product portfolio, reach more customers and support future growth.

For an automotive aftermarket business, the appointment combines internal knowledge of SSI’s recent operational changes with experience from other automotive and consumer-goods companies. SSI said Trowbridge’s role will focus on scaling the organisation while maintaining day-to-day operational oversight.

Background of the development

SuperSprings International announced Adam Trowbridge’s appointment as president in a press release covered by THE SHOP on 16 October 2026. The company said the promotion would take effect on 1 November 2026.

Trowbridge joined SSI in June 2025. The company said that, during his time there, he helped streamline operations, identify savings and align teams, contributing to improved revenue and profitability.

His earlier career includes senior roles at Westin Automotive, Transamerican Auto Parts and 4 Wheel Parts. SSI said this experience covers manufacturing, automotive and consumer-goods sectors, as well as finance, supply chain, operations and brand management.

Gerry Lamberti will remain CEO. In the announcement, he welcomed Trowbridge’s promotion and said the company had confidence in his ability to help lead its continued growth.

Prediction: How could this affect SSI customers and industry partners?

For SSI customers, dealers, installers and aftermarket partners, the appointment could lead to a stronger focus on product expansion and wider market availability. The company said Trowbridge will lead initiatives to broaden product offerings and increase market penetration, which may result in new or extended product lines over time.

Trade customers may also see changes in how SSI manages operations, supply and customer-facing teams. Because Trowbridge’s stated remit includes day-to-day operations and business scaling, partners should watch for announcements on distribution, manufacturing capacity, product development and market coverage.

The immediate effect is a leadership transition rather than a confirmed change to products, pricing or services. SSI has not announced new products, financial targets or operational changes alongside the appointment, so customers and partners should treat the promotion as a signal of the company’s growth direction rather than evidence of specific forthcoming changes.